Teads’ Petabyte-scale data infrastructure is a critical component of its end-to-end advertising platform.
In this talk at the Google Cloud Next ’23 conference in San Francisco, Alban Perillat-Merceroz, Director of Engineering, showcases how Teads is dealing with such a big amount of data:
– The internal and external use cases that benefit from this data
– The tools and technologies that Teads put in place to manage it, including S3, Spark, BigQuery and Looker
– The challenges that come with cross-cloud infrastructures: Amazon Web Services and Google Cloud
– Teads’ vision to enhance and simplify its data architecture